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As part of our ongoing COVID-19 Vaccine Education Initiative, director and producer Deborah Riley Draper recently worked with the Ad Council and JOY Collective to create a short-form documentary that highlights stories from descendants of the U.S. Public Health Services Syphilis Study at Tuskegee. Her film provides the opportunity for audiences to hear directly from the families impacted by the study and explores what current generations can learn from the experience to build confidence in public health within Black communities, especially as it relates to the COVID-19 vaccines.

On October 18, Advertising Week returns with a robust lineup of both in-person and virtual events. The Ad Council will proudly host four panels at this year’s session, where we’ll explore everything from information hygiene to the climate crisis, uniting for a cause, and the power of music. Read on for all the details about where you’ll find us.

New PSAs Work to Empower the Two-Thirds of American Women Who Believe They are Unlikely to Achieve Financial Security in Retirement

New PSAs from Ad Council and Alzheimer’s Association Remind Families to Discuss Cognition Concerns Early

South by Southwest will take place March 11-20, and the panel picker, which gives the public a chance to vote for their favorite potential panels, is now live. Check out these prospective panels submitted by the Ad Council and take a moment to vote for your favorites—voting is open through August 26.

This Suicide Prevention Month, Brady and the Ad Council Launch “Service Never Stops” PSAs from Facebook Creative Shop and Gig Line Media

The NCAA has long barred student athletes from being paid “to advertise, recommend or promote directly the sale or use of a commercial product or service of any kind.” That is, until June 21, 2021, when the Supreme Court unanimously ruled that the NCAA cannot stop student athletes from pursuing name, image, and likeness (NIL) deals or other financial opportunities. This decision marks a decisive turning point in the organization’s 115-year history.

Smokey Bear turns 77 today, August 9th, 2021. His Ad Council Wildfire Prevention campaign in partnership with the U.S. Forest Service and the National Association of State Foresters is the longest running public service campaign in history. Smokey and his iconic catchphrase “Only you can prevent wildfires” have become immediately recognizable in American culture. Let’s revisit Smokey’s start in 1944 and examine his journey as an ever-evolving advertising icon.

On the heels of the IPCC’s latest report, new campaign responds to research finding that 60% of Americans are concerned about climate change, but only 14% talk about it often

As we near the end of a year like no other, our industry finds itself at yet another turning point in the ongoing fight against the COVID-19 pandemic. We have made so much progress, even though we continue to reckon with systemic inequities, a mental health crisis and so many other issues. And yet there is still so much to be done.