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  • jb
    Media Asset
    MP4
  • article
    News & Press Releases
    New York, NY, June 15, 2021 – The Ad Council, in collaboration with the U.S. Centers for Disease Control and Prevention (CDC), today launched a series of public service announcements (PSAs) emphasizing the importance of mask wearing until you’re vaccinated. The campaign, supported by a grant from The Rockefeller Foundation, is an extension of the national “Mask Up America” campaign, which throughout the pandemic has aimed to increase compliance and acceptance of wearing masks and face coverings as one of the main prevention behaviors in order to slow the spread of COVID-19, and including vaccination, social distancing, and hand washing.
  • article
    Champions for Good
    Four years ago, after stints at Wayfair and Criteo, Andrew Horwitz became an account manager at Pinterest, where he has worked with us on nearly 20 campaigns, including our work this year to address the rise in bias and hate crimes against the AAPI community. We sat down with him to get his advice on driving impact and how social media can be a force for good.
  • article
    Impact
    Who do you picture when you imagine someone experiencing poverty today? A newly arrived immigrant? A Black single mother? A rural family? What about a white child? Most Americans living in poverty are white—18 million individuals.
  • CES
    article
    Creativity & Innovation
    On January 5-8, 2022, CES 2022 returns and the Ad Council is proud to be participating in three virtual panels at this year’s event. We’ll explore everything from eliminating bias in advertising to the future of brand partnerships and influencer marketing. Read on for more about where to find us at CES.
  • article
    Impact
    After 20 years working to foster diversity, equity and inclusion in a variety of leadership roles, Elise James-DeCruise joined the Ad Council as our chief equity officer in early 2021. As we reflect on how her first 100 days laid the groundwork for her role, we thought we’d use the opportunity to share her learnings in an effort to help other organizations set themselves up for authentic, tangible success.
  • campaign
    Health & Wellness
    CDC reports that during the 2023-2024 season, there were 41 million flu-related illnesses, 18 million flu-related medical visits, 490,000 flu-related hospitalizations, and 25,000 flu-related deaths. Furthermore, longstanding inequities that put undue burden and barriers on Black and Latinx/Hispanic communities have resulted in flu vaccine coverage disparities and disproportionate impacts of the flu. The Flu Vaccination campaign encourages everyone to get a flu shot to protect themselves, their loved ones, and their communities against the flu. This year, let's work together as a team to defend against flu.

    PSAs direct audiences to GetMyFluShot.org for more information, including where to get a flu shot.
  • jb
    Media Asset
    MP4
  • jb
    Media Asset
    MP4
  • jb
    Media Asset
    MP4
  • article
    News & Press Releases
    NEW YORK, NY, October 13, 2021 — The Ad Council announced today that its 67th Annual Public Service Award Dinner will honor Verizon Chairman and CEO Hans Vestberg. The event will be both in-person and streamed online, with the in-person gathering held at the Glasshouse in New York City on December 2, 2021. Platinum sponsors include Adobe, Comcast NBCUniversal, Disney Ad Sales, Facebook, Google and Verizon.
  • Rebecca Murga
    article
    Champions for Good
    Rebecca Murga is a writer-producer-director and U.S. Army veteran who recently directed veteran-focused spots for two current Ad Council campaigns, End Family Fire and Caregiver Assistance, all while advocating for women and veterans through her work with AFI, Heart and Armor, Veterans in Media and Entertainment other programs. (Since August, she has also worked in extraction efforts in Afghanistan.)
  • article
    News & Press Releases
    Ahead of Veterans Day, New “Don’t Wait, Reach Out” Effort Encourages Struggling Veterans to Seek Support Before They Get to a Crisis Point
  • article
    News & Press Releases
    Now in its 17th year, this successful campaign has contributed to the more than 900,000 children and youth that have been adopted from the U.S. foster care system.
  • article
    Impact
    As the COVID-19 pandemic continues to create unprecedented challenges to American life, the conversation around mental health has finally broken into the mainstream. To discuss what's changed and how to authentically reach specific communities to provide them the tools they need, Lisa Sherman, president and CEO of the Ad Council, spoke with partners on several recent mental health efforts. They include Gabrielle Shirdan, senior VP and group creative director at McCann; Alvin Bowles, VP of business engineering and partner solutions at Facebook; and John MacPhee, president and CEO of the JED Foundation.
  • article
    News & Press Releases
    Honoring Verizon Chairman and CEO Hans Vestberg and hosted by Terry Crews, Stephanie Ruhle and Kenan Thompson, the event raised a record-breaking $6.4 million for national social good campaigns
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