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Federal vaccination requirements for businesses of 100 or more workers are intended to create safer workplace environments for employees and customers. They may also help make meaningful progress in achieving health equity — especially if employers take steps to engage disproportionately impacted communities in their policy planning. That’s because vaccines protect the very people who are most likely to experience the worst COVID-19 outcomes, significantly reducing the likelihood of hospitalization and death. Top officials at the American Civil Liberties Union have said that vaccine requirements are especially important for frontline workers and other people who are regularly exposed to the public in the course of their jobs.

Amid rising suicide rates among young adults, the campaign from AFSP, The Jed Foundation and the Ad Council provides resources to start conversations around mental health, with an emphasis on reaching Black and Hispanic/Latine youth

Research from Ad Council Research Institute identifies messengers Americans trust to become aware of, informed about and inspire personal action on key social issues

Last week, the Ad Council launched its first cohort of our new Emerging Leaders Fellowship Program, which aims to provide recent BIPOC (Black, Indigenous and people of color) graduates with in-depth experiences, mentorship and targeted training across a range of business functions that will help them advance in their new careers.

The new national study from Paramount Media Networks & MTV Entertainment Studios and the Ad Council Research Institute provides organizations with tools to motivate voter turnout Abortion rights is the top issue among young people, followed by women’s rights, healthcare and the economy

The “Emerging Leaders Fellowship Program” prepares and empowers historically excluded groups for careers in advertising and marketing.

Nonprofits the Ad Council and Opportunity@Work lead landmark partnership of employers, talent developers and nonprofits on behalf of the majority of U.S. workers without a bachelor’s degree

Raphael and Dawn Rigaud are co-founders of Rigaud Global Company (RGC), an innovative and comprehensive marketing communications firm specializing in government, social good and public health work. Raphael currently serves as CEO and Dawn as the president of RGC—and they are building a powerful team of graphic designers and content strategists.

It’s not about convincing friends and neighbors to get vaccinated. It’s about equipping every person with solid information to make an informed decision about vaccination for themselves and their families.