Skip to content
adoption_lead_image.jpg
Community

Adoption from Foster Care

Thousands of teens in foster care are waiting for the love and support from a family, but unfortunately almost 20,000 young people leave foster care without a family every year. But no matter our age, we never outgrow the need for family, and the teenage years are an especially critical time for parental help and guidance.

Inspired by real families’ stories, this honest and heartfelt campaign reveals the remarkable value of adoption for both teens and parents. With the tagline, “You can’t imagine the reward,” these emotional messages reassure prospective parents and inspire them to consider adopting a teen.

This successful campaign has contributed to the more than 1,000,000 children and youth that have been adopted from the U.S. foster care system since 2004.
Share Campaign
Share Article
Share Article
Sponsors
U.S. Department of Health and Human Services' Administration for Children and Families, U.S. Department of Health and Human Services? Administration for Children and Families, AdoptUSKids, U.S. Department of Health and Human Services (HHS)
Agencies
Edelman, The Barbarian Group, Durable Goods

Assets

Television
Language
Target Audience
Sort by: Sort by:
  • 1

    The Rewards - Jonathan & Shelby

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 1

    The Rewards - Eric & Weston

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 1

    The Rewards

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 1

    The Rewards - Carrie & Taylor

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 1

    The Rewards - Jase & Taylor

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 2

    Stacy

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 2

    Belinda & Willard

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 1

    Sandra & Jorge

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 1

    Parents Adopted

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 4

    Lucky Ones

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 4

    Portrait

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 4

    Sisters

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 4

    Duffle

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 4

    Dinner

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 5

    Mailbox

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 4

    At Home

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
Radio
Language
Target Audience
Sort by: Sort by:
  • 2

    Courage

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 1

    Patience

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
  • 1

    Virtues

    File Format:
    Type:
    Language:
    Size:
    Length:
    Market Specific:
    Color:
Banner Print
Language
Target Audience
Sort by: Sort by:
Out Of Home
Language
Sort by: Sort by:
Online Video
Language
Target Audience
Sort by: Sort by: