Press Releases

The Ad Council and Democracy Works Release New Research to Inform “Get out the Vote” Efforts in 2020

September 24, 2019
Report reveals top messages to drive voter engagement for Gen Z, millennial, Gen X and baby boomer generations

Advertising, Marketing and Media Industry Leaders Pledge Climate Action on Eve of Student Climate Strike

September 19, 2019
More than 60 leaders from across the media, marketing and advertising industries signed pledge including Jack Dorsey, David Droga, Gary Vaynerchuk, Wendy Clark, Marla Kaplowitz, David Fischer and Bill Koenigsberg

Seize the Awkward Partners with Musicians Aminé, Hayley Kiyoko, Christina Perri and Lindsey Stirling to Encourage Young Adults to Start a Conversation About Mental Health

September 5, 2019
Additional partners activating throughout Suicide Prevention Awareness Month include Billboard, Café Grumpy, Facebook, Goodtype, Initiative, Reddit, Snap and UPROXX

The Ad Council partners with WORLDZ to host Second Annual GoodFronts on September 11th in Long Beach, CA

August 21, 2019
Annual conference where social good organizations vie for the donated time, talent, and platforms of business leaders from across industries returns for a second year at WORLDZ

Smokey Bear Celebrates 75th Birthday

August 9, 2019
Beloved Wildfire Prevention Icon Rings in Birthday Alongside Fans, Celebrities

Democracy Works and the Ad Council Partner to Conduct Research on Attitudes and Perceptions Around Voting

July 31, 2019
Research to focus on Generation Z, Millennials, Generation X, and Baby Boomers and will include message testing to inform communications programs designed to increase voter engagement

The Ad Council and Autism Speaks partner with Sesame Workshop to encourage early screening for autism in new multimedia public service campaign

July 23, 2019
New video PSAs aim to lower the age of diagnosis by empowering parents to understand the signs of autism

The Ad Council launches new strategic consultancy: Ad Council Edge

July 22, 2019
New arm of the business will advise foundations, nonprofits and companies on ways to inspire and engage the public around social change

New PSAs Featuring The Angry Birds Movie 2 Inspire Girls to Pursue Science, Technology, Engineering and Math (STEM)

July 16, 2019
Sony Pictures Animation and Rovio Entertainment join the Ad Council to launch new PSAs reminding girls that there's no limit to what they can achieve with STEM

New Live-Action Dora and the Lost City of Gold PSAs Inspire Families to Spend Time in Nature

July 9, 2019
Dora and the Lost City of Gold joins Ad Council and the USDA Forest Service to launch new PSAs highlighting the many adventures one can find in the forest

#DanceLikeaDad Encourages Dads to Dance Their Way into the Hearts of Their Most Important Audience—Their Kids

June 11, 2019
New Campaign with Ad Council and The U.S. Department of Health & Human Services’ Administration for Children and Families Highlights the Importance of Small Moments Shared Between Dads and Their Children

New Alzheimer’s Campaign Encourages Families to Discuss Cognitive Problems Sooner, Enabling Early Diagnosis

June 3, 2019
New survey reveals nearly three in four Americans say that talking to a close family member about cognitive decline would be challenging

The Truth About Opioids Campaign Wins Emmy Award

May 6, 2019
Campaign underscores the importance of youth opioid misuse prevention and education

Media Veteran Kathy Kayse Named Chief Media Strategy and Partnerships Officer at the Ad Council

April 9, 2019
Kayse to oversee all media strategy, partner outreach and strategic media partnerships on behalf of the organization’s 40+ social issue campaigns

Smokey Bear Celebrates 75th Birthday with Celebrity Friends in Innovative New Animated Emoji Campaign

April 4, 2019
Stephen Colbert, Al Roker and Jeff Foxworthy Lend Their Voices to Longest-Running Public Service Initiative in U.S. History

Kode With Klossy Partners with the Ad Council's She Can STEM Campaign to Celebrate the Bright Futures of Girls in STEM

March 14, 2019
Karlie Kloss, joined by her Kode With Klossy scholars, shares empowering Pi Day message: If she can STEM, so can you.
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