Press Releases

National Campaign Encourages Acceptance and Support for Refugees in the U.S.

June 20, 2016
The Ad Council’s first ever crowdsourced campaign launches on World Refugee Day

Discover the Forest EncouragesFamilies to Spend More Time in Nature by Inviting Audiences to Take SocialAction

June 10, 2016
New Social Content Promotions from the U.S. Forest Service and Ad Council Campaign Launch for National Get Outdoors Day on June 11

Love Has No Labels continues to extend the message of diversity through brand partners

June 1, 2016
The Coca-Cola Company, PepsiCo, P&G, Unilever and State Farm® are joined by new partners Bank of America, Wells Fargo, and Johnson & Johnson in an unprecedented collaboration to promote inclusion

Ready Campaign Launches National PSA in Mandarin with Los Angeles Station LA 18 KSCI

May 16, 2016
Ad Council and FEMA's Emergency Preparedness Campaign Releases Translated PSA to Reach Mandarin Speakers with Important Preparedness Message

J. Walter Thompson and The Shelter Pet Project Sweep Ad Council’s March ADness

April 21, 2016
“Start A Story Adopt” Takes Home the Goblet for Good

NRDC and Ad Council Launch New “Save the Food” National Public Service Campaign

April 20, 2016
Major National Campaign Directed at Reducing Wasted Food from Largest Source—Consumers—Aims to Help Save Money, Water & Energy

Saving is a Top Priority for Millennials, but Two-Thirds Say Impulse Spending is a Major Barrier

March 20, 2016
Feed the Pig Campaign from AICPA and the Ad Council Collaborates with Facebook, Games for Change and IFTTT to Help Young Adults Adopt Positive Saving Habits

59 Percent of Car Seats Are Misused and One-Third of Children Killed in Car Crashes Were Completely Unrestrained at the Time of the Crash

March 9, 2016
New PSA Campaign from U.S. Department of Transportation and the Ad Council Educates Parents on the Need to Secure Kids in the Right Car Seat for their Age, Height and Weight

Dancing Skeletons PSA from Love Has No Labels Celebrates One-Year Anniversary on Valentine’s Day

February 11, 2016
Commemorating the Day, Ad Council Releases New Video Building on the Success of the First, Which Was the Most Viewed PSA in 2015 & One of the Top Ten Most Shared

Social Media Superstars Lend Star Power to Homeless Cats and Dogs

January 29, 2016
Toast Meets World, Keyboard Cat and Hamilton Pug Team Up with The Shelter Pet Project in New PSA Campaign

First-of-its-Kind PSA Campaign Targets the 86 Million American Adults with Prediabetes

January 21, 2016
American Diabetes Association, American Medical Association, Centers for Disease Control and Prevention and the Ad Council Join Forces to Reduce the Incidence of Type 2 Diabetes, One of the Nation’s Biggest Public Health Crises Today

Kung Fu Panda 3 Characters Star in New PSAs To Promote Father Involvement

December 17, 2015
DreamWorks Animation Joins Ad Council and U.S. Department of Health and Human Services to Launch Public Service Ads Reminding Fathers of their Critical Role

Ad Council Debuts Twitter Custom Emoji for “I Am A Witness” Bullying Prevention Campaign

December 8, 2015
Digital-focused effort empowering bystanders launched in October and has resulted in more than 10 million video views and 600 million online impressions so far

Ad Council Welcomes Peggy Byrd as Senior Vice President of Media

November 18, 2015
Media and Marketing Expert Joins Media Team that Secures $1.6 Billion in Donated Media Annually
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