EFFECTIVE DATE: February 24, 2016
INFORMATION WE COLLECT AND HOW WE USE IT
We use the term “Personal Information” to refer to any information you provide in connection with your use of any of our Websites by which you can be personally identified. Personal Information may include such things as your name, street address, telephone number, date of birth, e-mail address and any other information which might reasonably be used to identify you. We obtain Personal Information from you when you submit it to us. We may use your Personal Information to register or subscribe you for certain features,functions, services, activities, games, promotions and content on our Websites(these are referred to as “Content” in our Terms). You may also email us with a question or for more information and we will use your contact information (which includes Personal Information such as an email address) to respond to your question or request. If you provide or submit your Personal Information to any of our Websites, we will give you the right to review, update and/or delete your Personal Information, subject to our obligations to comply with legal, regulatory our internal audit and record-keeping requirements. We may also use your Personal Information to notify you of updates, promotional offers, or important information about our Websites and services.
As part of an SMS/text message service that we provide in connection with a particular campaign, we may collect your cell phone number,your carrier’s name, and the date, time and content of your messages, as well as other information that you provide. We may use this information to contact you and to provide the services you request from us.
When you access or visit any of our Websites, we and our operational service providers may use technology that can recognize, collect and/or transmit information that is associated with your device. Although the term “cookie” specifically refers to a small text file that is stored on a user’s computer for record-keeping purposes, we will use the term “cookie” to refer generically to any technology that can recognize, collect and/or transmit information about your visits to our Websites. This type of information includes such data as the Internet or web domain that referred you, the type of operating system and browser you are using, the date and time of your visit,data relating to activities on our Websites (e.g., so-called ‘click stream’ data)and other technological attributes about your visit to our Websites. This information may be used by us, among other purposes, to analyze trends, administer our Websites, track user movements on our Websites, and gather aggregate demographic information about visitors so we can continually improve our Websites.
You can disable or turn the cookie feature off by changing the settings on your Internet browser and you can also change the settings to stop your browser from automatically accepting cookies. Changing these settings may also require you to re-enter certain information each time you visit or attempt to use our Websites.
We or our advertising service providers also use data from Facebook through the Facebook company Atlas Solutions to analyze certain information about your activities on our Websites and non-affiliated sites, such as pages visited and search key words entered, to help determine advertising content that may be of interest to you, this is also referred to as . Online Behavioral Advertising (“OBA”). You may choose not to participate in OBA by opting out through the tools provided by the Digital Advertising Alliance (“DAA”) or by controlling the placement or reading of identifiers that track your data, resetting the identifiers, or deleting the existing cookies placed in your web browser. Facebook is a participating member company in the DAA opt-out scheme. To opt out through the DAA, please visit http://www.aboutads.info/choices and opt out of Facebook online behavioral advertising. When you choose to use these controls, Atlas places an opt-out cookie on the browser you are using. If you use multiple devices or browsers you will need to opt-out on each one. If you choose to use a browser’s setting to delete cookies from that browser, you will delete any opt-out cookie associated with that browser and will need to opt-out again. Opting out does not mean you will no longer receive online advertising. It means that the companies from which you opted out will no longer customize ads based on data on your interests and web usage patterns.
- Open the Google Settings app on your device
- Select Ads
- Devices with iOS 6 and above use Apple’s Advertising Identifier. To learn more about limiting ad tracking using this identifier, visit the Settings menu on your device as follows:
- iOS 7 or higher – Choose Settings > Privacy >Advertising
- iOS 6 – Choose Settings > General > About> Advertising
SPONSORS, ADVERTISERS AND OTHER THIRD PARTIES
DISCLOSURE TO THIRD PARTIES
We also reserve the right to make your Personal Information available:
- When we are compelled by a governmental agency, law,regulation, a court or other legal process;
- If we believe you are, have or may violate or in order to enforce any law, regulation,our Terms;
- If we believe you are or may be a threat to safety,property, interests or rights of us or others;
- In order to investigate, respond to or resolve problems or inquiries or defend our interests;
- In a merger, acquisition, change of control, joint venture or other business combination; or
- When you otherwise consent
You should also be aware we are a public service organization and simply because a website or web page includes our logo, name or otherwise refers to us, does not mean the website or web page is ours or under our control. We work with sponsors, advertisers, government agencies, and other Third Parties to bring you public service advertising and if you enter, provide or submit Personal Information on or to a co-branded website or web page you may be subject to the terms, conditions and privacy policies of the Third Party sponsor, advertiser,government agency or co-branding organization.
We maintain reasonable standards of security and confidentiality. We also try to limit information access to individuals who need to have such access to perform their responsibilities associated with our Websites and the Content. While we strive to protect your Personal Information,we cannot guarantee the security of your Personal Information and your communications when using our Websites.
In general, we provide you with the ability to correct or update your Personal Information. In some instances, some Personal Information may not be changed or deleted by you and requires you to contact us for verification (e.g., birth date, email address, name). In general, we offer you the ability to opt out of receiving commercial emails and other commercial communications from us in the future. Our Websites and/or email communications will provide you with instructions and the procedures you can use to opt out when applicable.
YOUR CALIFORNIA PRIVACY RIGHTS
California law permits our customers who are California residents to request and obtain from us information about the personal information (if any) we disclosed to third parties for their direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of personal information that was shared and the names and addresses of all third parties with which we shared information in the immediately preceding twelve calendar months. At this time, we do not disclose your personal information with third parties for their direct marketing purposes so this requirement does not apply to us.
You may not submit your personal information unless you are at least 13 years old. Children under the age of 13 that have registered with this Website are in violation of our Terms. If you believe that your child under the age of 13 has provided his or her personal information to us, please notify us immediately by contacting us at email@example.com. You may be required to provide verifiable identification that you are the child’s parent or legal guardian.
For questions about our Privacy Policies please email us at firstname.lastname@example.org or write us to the attention of our VP, Digital and PRISM, at 815 Second Avenue, 9th Floor, New York, NY 10017 and please specify if you are inquiring about a specific Website to help us better assist and respond to your questions.
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