Unplanned Pregnancy Prevention

Unplanned Pregnancy Prevention

Explore Campaign Media

  • TV

    Unplanned Pregnancy Prevention Grandma :30

    Share
    Close
  • TV

    Unplanned Pregnancy Prevention Dog :30

    Share
    Close
  • Unplanned Pregnancy Prevention - Grandma
    Web

    Unplanned Pregnancy Prevention - Grandma

    Unplanned Pregnancy Prevention - Grandma
    Share
    Close
  • Unplanned Pregnancy Prevention - Mom
    Web

    Unplanned Pregnancy Prevention - Mom

    Unplanned Pregnancy Prevention - Mom
    Share
    Close
Nearly 70% of pregnancies among unmarried women (18-29) are self-identified as unplanned

"Bedsider"

In the United States, seven in 10 pregnancies among unmarried women age 18-29 are described by women themselves as unplanned--one of the highest levels in the developed world.

The consequences of unplanned pregnancy are significant, expensive, and affect not only the young adults themselves, but also their children and families. Consequences include: fewer opportunities for mothers to complete their education or achieve other life goals; more health risks; diminished likelihood of forming committed, mature relationships; lower likelihood of stable families; and a higher likelihood of poverty.

This campaign aims to reduce high rates of unplanned pregnancies among young women (18 -24), by encouraging them to find the best method of birth control for them, and use it more carefully and consistently. 

The PSAs let women know there is a birth control method out there for them, and directs them to www.Bedsider.org, a new comprehensive online and mobile program designed to make birth control easier. Bedsider includes easy ways to explore and compare various birth control methods, videos of real women describing their personal experiences with each method, and birth control and appointment reminders sent by text or email – everything women need to find the best birth control method, stay on it, and use it successfully.

Help us improve this site!
Take our quick survey.

Ad Council Family of Sites