Hunger Prevention

Hunger Prevention

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  • TV

    Hunger Prevention - Farmer :30

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  • TV

    Hunger Prevention - Grocer :30

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  • Radio

    So Much Food :30

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  • TV

    Hunger Prevention -- Cloudy 2 :30

    http://www.feedingamerica.org/hungerHunger is a reality for 1 in 6 Americans, including millions of children, seniors and working families. However, even with the recent economic downturn, many people still separate themselves from the domestic hunger issue with inaccurate stereotypes. In fact, those who are struggling with hunger are just like us. They live and work in our communities, and share many of the same values that we do. They're doing everything possible to change their situations—doing everything you would do if you stepped into their shoes.All campaign PSAs urge viewers and listeners to get involved at FeedingAmerica.org and to reach out to their community's food bank.

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1 in 5 U.S. kids (approximately 16 million children) faces hunger

Overview

Hunger is a concern for millions of Americans, but many people don't realize its disproportionate effect on children. The United States Department of Agriculture (USDA) recently announced that nearly 16 million children, or one in five children in America, face hunger.

The new Child Hunger PSAs highlight how food banks work collaboratively with their communities to bring surplus food to children and families in need, including working with farmers, grocery workers, food bank employees and volunteers. The new campaign, which includes television, radio, print, outdoor and digital PSAs, is an extension of the Hunger Prevention campaign, first launched in 2008.

Additionally, a supportive PSA effort promotes the Summer Food Service Program, a service administered by many Feeding America food banks across the country, which provides children who rely on subsidized meals during the school year with free and nutritious meals over the summer. The campaign draws attention to the fact that, "summer isn't fun when you're hungry" and encourages parents to visit feedingamerica.org/summermeals to find free meals for their children through their local Feeding America food bank.

The Hunger campaign has also teamed up with Sony Pictures Animation to create PSAs featuring characters from Cloudy with a Chance of Meatballs 2, inviting families to help solve hunger in their community.

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